TV – BRAVIA XR X90K 4K HDR Full Array LED TV with smart Google TV – Rangs Electronics Ltd.

BRAVIA XR X90K 4K HDR Full Array LED TV with smart Google TV



BDT 229,900


The BRAVIA XR X90K is a 4K HDR Full Array LED TV from Sony. It features groundbreaking technology that delivers users an immersive viewing experience. The TV is powered by Google TV. Thus, you can enjoy a huge range of apps, games, and streaming services. The X90K features Sony's innovative Cognitive Processor XR. It enhances the picture quality to deliver an immersive viewing experience. The Full Array LED backlighting provides high-grade contrast and brightness for stunning visuals. On the other hand, the X90K also supports a range of HDR formats, including HDR10, HLG, and Dolby Vision. They display your content with incredible detail. The Sony BRAVIA Smart TV (View price at the top of the page).

Key Features

55" 4K UHD (3840 x 2160) Display Cognitive Processor XR

Cognitive Processor XR

This BRAVIA Sony TV features Cognitive Processor XR. It is a powerful processor that can effectively replicate the path humans see and hear. It can analyze and optimize more than a hundred on-screen elements such as color, contrast, texture,etc. As a result, it can produce a realistic and immersive viewing experience.

120Hz Panel

You can enjoy much smoother motion and transitions on this TV with a high 120Hz refresh rate.

Auto Low Latency Mode

This LED TV Sony has Auto Low Latency Mode in HDMI 2.1. BRAVIA’s AI knows when a console is connected and powered on. Moreover, it can automatically switch to low latency mode. It is essential to enjoy smoother and more responsive gameplay which is indeed useful to play highly advanced and intense types of games.

HDMI 2.1 ports

The X90K has HDMI 2.1 ports. It supports high-bandwidth content like 4K at 120Hz and 8K at 60Hz.This feature is helpful in taking full advantage of the latest game consoles, and streaming devices along with various sources of high-quality content.

Ambient Optimization

Our unique ambient optimization technology with the light sensor automatically adjusts pictures and sounds according to your room’s environment. So, you’ll get an exceptional experience while enjoying entertainment.


A massive movie list awaits you! Enjoy up to 12 months of unlimited movie streaming with BRAVIA CORE TV.

Purchase Sony BRAVIA XR X90K from Rangs Electronics Online Shop

In Bangladesh, you can purchase Sony BRAVIA XR X90K from Rangs Electronics Shop.


Q - What is the screen size of the BRAVIA XR X90K?

A -The BRAVIA XR X90K comes in three screen sizes: 55-inch, 65-inch, and 75-inch.

Q - Can I control the X90K using my voice?

A - Yes, this Sony Smart X90K comes with a built-in Google Assistant. It allows you to control the TV using your voice.